Network Marketing success is all about the slight edge. My man, Jerry “DRhino” Clark, lays this down on CD 1 of his brilliant program, High Achievement Network Marketing. You deserve to own that 12 CD set. If you’re a leader, you deserve to memorize it and apply it…
I dig “DRhino.” He has smarts, and he made his bones on the streets of MLM, not in the corporate towers. That’s why he always tells it like it is. In the next few weeks, I’m gonna highlight the golden nuggets of each CD in High Achievement Network Marketing.
Jerry kicks off the program with a simple powerful idea – the slight edge. Jeff Olson, a top achiever in MLM, wrote a book by the same name. It’s a must in any leader’s arsenal.
The slight edge is baby simple. So why is it that only 3% of all success seekers get it and apply it? “DRhino” says if something is easy to do it’s also easy not to do. He proves it by asking a live audience for a show of hands. He asks how many can get excited about doubling or tripling their income in the next six months. Then he asks who can’t get excited by that. Do 100% raise their hands. No. Only 25% do.
Jerry poses this question. “Is it easy to raise your hand?” Everyone says yes. Then he asks, “Is it easy not to raise your hand?” Yes again. There it is – the mystery of the slight edge. Some choose it. Some don’t. It all depends on how badly you want what you say you want.
If you think that this is too simple and obvious, stop for a minute and breathe. You may be a person who wants the how-to, the technique, not the philosophy. “DRhino” says that technique without philosophy will wipe you out. The MLM Mobster agrees. I can teach you how to shoot a gun. But, if you don’t know how to stay calm and centered under fire, you’ll get whacked. You learn how to center by practicing simple daily disciplines. That’s the slight edge.
Simple daily disciplines or simple errors in judgment – which will you choose? They’re both so easy.
The thing is that errors in judgment are very seductive. They offer immediate gratification. That’s more appealing than delayed rewards. It’s more fun to soak up rays at the beach on a sweltering July day than it is to prospect. At the end of your lazy day, your business is still standing. In fact, the worse thing that can happen to you is to earn a lot of passive income on a day when you play hooky from work. That reinforces your simple errors in judgment. Then, one day, your business collapses.
My friend and mentor, Jimmy Smith, a $20 million earner in Network Marketing, says that he is willing “to do today what others won’t to have tomorrow what others can’t.” He values and performs his simple disciplines every single day.
I’m a professional actor. My first acting lesson taught me that an actor makes choices. You are all actors on life’s stage. You make choices every moment you breathe. Will your choices place you among the 3% of people who live their dreams and create lives of financial dignity? Or, will you join the 97% who live lives of blame, regret, and quiet desperation? Will you embrace and practice simple errors of judgment everyday? Or, will you cherish and apply simple daily disciplines that give you the slight edge and set you free?