Blog Comment Secrets

A blog comment is a powerful underused traffic generator. It’s underused and badly abused…

GIVE TO GET

Online social media’s the rage. Facebook this. Twitter that. The new cyberspace is like a baby in diapers trying to break out of her crib into adulthood. No wonder there’s so much awkward communication and unintentional (sometimes) spamming on the web.

Everybody wants the secret to massive online traffic. Most are wannabes who don’t see the secret right under their noses. A few people get it right. They’re the leaders who understand that success on the Internet is based on RELATIONSHIP BUILDING. An effective blog comment can foster strong lasting relationships that help you create wealth.

The cardinal rule when leaving a comment on someone’s blog is: You Gotta Give To Get. That means you put the spotlight on the person who owns the blog. She’s the host. You’re a guest. A gracious guest shows gratitude for the host’s generosity and knowledge.

ANATOMY OF A GREAT BLOG COMMENT

Edify Your Host
Your intention when you comment on a post that you enjoy is to let your host and other visitors know what value you find there. Your comment should say more than, “Thank you.” It should encourage other visitors to read the blog post. It should highlight the major benefit they’ll get from it.

I’ve had comments like, “Great site, Louis.” I appreciate the compliment. But the comment does not embrace my other visitors. It doesn’t excite them about anything in particular. An effective comment might say, “Great site, Louis. You give valuable tips on how to become an MLM leader that people want to follow.” Those words edify me, and they invite other Network Marketers to devour my content.

Stand Strongly In The Background
Some blog comments are nothing more than grandstanding. They shine the spotlight on the person leaving the comment and push the host into a dark corner. The blatant self-promotion comment reads like this: “Thanks for the great post. As a highly successful Network Marketer, I believe in strong leadership too. You’ll find valuable tips on how to explode your business at www.mememe.com.”

That motivates me to click Delete. You’ll gain real leverage when you disappear into the background and shine the bright light of your blog comment on your host.

Viral Generosity
Here’s what happens when you craft a thoughtful comment that elevates your host, invites others to visit the blog, and leaves you out of the picture. It creates a powerful field of MAGNETIC ATTRACTION that pulls traffic in your direction. Your generous blog comment reveals that you appreciate value. It positions you as a person who has her own value to contribute. It tells other visitors that you are a person they can like and trust.

What happens when people like and trust you? Bingo! They seek you out to do business with you. Everybody wins.

EDUCATE & ENCOURAGE YOUR VISITORS

Don’t assume that people know how to comment on your blog posts. It’s your job as a leader to guide them and teach them. Otherwise, they’ll say something stupid, and you’ll have to whack ‘em. Another thing. Let them know that you’re interested in what their blogs have to offer, and that you will visit their sites to learn new things and to promote their content.

Uncommon Common Sense
Much of this may sound like common sense. I thought it was until I saw how many people squandered the relationship building and money making potential of their blog comments.

So, take this tip from the MLM Mobster. Massage their backs, and they’ll massage yours. Massage enough people, and you’ll start making offers they can’t refuse. My back would love some love right now. What about yours?

14 Comments

  • James Hampton

    May 26, 2010

    Hey Louis! This post provides the guidance that all new (and some veteran) bloggers need to know. Yes it is common sense, and it’s amazing much it is need in the blogisphere. I’m going to use the tips you have provided here to improve my own commenting, and I will share these tips with other bloggers.

    Thanks for sharing this valuable content Louis!

    -James
    .-= James Hampton´s last blog ..Thinking Of Firing Your Boss? – Better Think Twice! =-.

  • Daniel Toops

    May 26, 2010

    Thank you so much for the information you have shared. It really is uncommon common sense. The hawking and sales pitch tactics are not working due to the large number of people doing the same thing. The relationship building establishes trust. That is something you cannot sell. I will use this information and apply it.
    Thanks for doing what you do!

  • Ray Higdon

    May 26, 2010

    This is an excellent blog post. You are so right that it makes common sense but to break it down like this and really give clear instruction is powerful. Everyone doing social media should read this blog post.

    Ray

  • Thanks for

    your sharing, it’s very useful

  • Anonymous

    June 16, 2010

    A good article Thank you!

  • Don Cipriano

    July 10, 2010

    thanks for this great post wow… it’s very

    wonderful

  • PlAide

    July 26, 2010

    I don’t usually reply to content but I will in this case. Seriously a big thumbs up for this one!

  • Frank Profeta

    July 27, 2010

    Hey Louis,

    WOW! I’m actually in love with your blog, you’ve done an awesome job my friend.

    This post is fantastic and you tell it how is, not enough people doing the whole social media thing are paying close attention to these important details that you outlined so clearly.

    As for you, well your unique approach visually and content wise is gonna win you a lot of friends Louis!
    .-= Frank Profeta´s last blog ..2 Simple Facebook Tricks To Let Your Buddies Know You Share and Care =-.

  • Joy

    July 29, 2010

    Hi Louis;

    Wow what an awesome blog Louis, I especially loved the http://www.mememem.com. Priceless.
    I found it extremely helpful and I would sincerely like to thank you for your incredible value that you have added to this blogger in training….!!!

  • admin

    July 30, 2010

    Thank you for your support, Joy. I’m glad my blog post inspires you. Let me know other topics you would love to read about. I will help you any way I can.

  • Adelaide T

    February 1, 2011

    Cool post! How much stuff did you have to look up in order to write this one? I can tell you put some work in.

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